French Digital Copywriter

Ready for a new challenge? Our clients are the leading brands in Europe, and they’re looking for a variety of digital talent for their teams. We’ll help you reach the next level with a job perfectly suited for your unique skills and aspirations.

About Ariad

We’re the digital consultancy & staffing firm that leading A-brands in Europe count on to make digital transitions happen. We partner exclusively with brands like Samsung, Carrefour, ING, Orange and MediaMarkt. We bring together Europe’s finest talent and develop successful teams that create digital customer experiences that people want, love and talk about.

Ariad consultants are specialised in digital marketing, e-commerce, digital communication, digital analytics, marketing automation, digital product design and digital transformation.

About our role

Our client is a leading insurer in Belgium, and they are looking for a skilled French-speaking Digital Copywriter to join a large, international digital team. This exciting role focuses on improving organic visibility across both traditional search engines and AI-powered search environments. Based primarily in Brussels, this project starts in February and offers the chance to create engaging, performance-driven content while working alongside product managers, legal specialists, SEO experts and digital analysts.

What you will be doing

• Your main responsibility will be to create and optimise digital content aligned with SEO / GEO and UX best practices.
• Develop and lead a content roadmap that supports both business goals and search opportunities.
• Collaborate with stakeholders such as product managers, legal teams and other writers to ensure compliance and impact.
• Enhance visibility across both classic search engines and emerging AI-powered platforms.
• Track SEO / GEO KPIs and performance metrics in collaboration with digital analysts.
• Translate data into insights and continuously improve content strategy and execution.
• Work closely with IT teams to ensure technical SEO / GEO implementation is sound.
• Share your expertise with the broader digital and content teams.

What you bring

• Ambition to further develop your career in digital content creation and SEO / GEO within the insurance or services industry.
• Minimum 5 years of solid experience as a digital copywriter or similar role.
• Past experience in financial services or e-commerce is a strong asset.
• You’re at your best when creating engaging, optimised content that performs well and aligns with user intent.
• Your strengths are strategic thinking, editorial skills, SEO knowledge, and adaptability.
• Working experience with tools such as GA4, keyword research platforms, and content analytics is key.
• Strong communication, time management and stakeholder coordination skills are needed in this job.
• Strong communication skills (written and oral) in French (native level), English, and at least a basic understanding of Dutch.

The offer

• Option to both: long-term contractor collaboration or employee contract.
• Work for a well-known insurance company at national level and have an impact in its market!
• You will have the opportunity to work with a dynamic, ambitious, skilled team, and be a key player in driving fantastic user experience.
• Working from home – 2 to 3 days per week

Why become an Ariad Consultant?

• You’re joining an impressive network of +100 digital consultants and the Ariad staff, all dedicated to helping and supporting each other to succeed, and drive innovation.
• You will never be a number: we match you with projects that suit your skills and ambitions.
• Personalised follow-up & honest feedback guided by our Digital Talent Managers.
• Gain a rich community of other digital professionals at quarterly events and meetups
• Join our annual Workcation event in sunny Southern Spain
• Ongoing opportunities to learn and grow professionally including personal and professional development and guidance
• Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oreal, Decathlon and many others!

If you are excited about the opportunity to grow your career and make a difference, we encourage you to apply for this amazing job. Don't miss out on the chance to join a top-notch team and be a part of something special. Get started by sending your CV!