Digital Journey Manager

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Job category
Digital Marketing
Region
Antwerp
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Our clients are the leading brands in Europe, and they’re looking for a variety of digital talent for their teams. We’ll help you reach the next level with a job perfectly suited for your unique skills and aspirations.

About Ariad:

We’re the digital consultancy & staffing firm that leading A-brands in Europe count on to make digital transitions happen. We partner exclusively with brands like Samsung, Carrefour, ING, Orange and MediaMarkt. We bring together Europe’s finest talent and develop successful teams that create digital customer experiences that people want, love and talk about.

Ariad consultants are specialised in digital marketing, e-commerce, digital communication, digital analytics, marketing automation, digital product design and digital transformation.

About our role:

Our client, a leading Belgian telecom provider, is looking for an eCommerce Digital Journey Manager to join the Digital Marketing department. You’ll be responsible for defining and executing digital journey strategies for residential customers, freelancers, and small businesses. With the company’s strategic goal of becoming a digitally oriented organisation, you’ll play a central role in optimising journeys across channels to drive awareness, conversion, and customer loyalty.

Telecom is a fast-evolving industry where customer expectations are shaped by seamless eCommerce experiences. In this role, you will translate strategy into measurable actions by combining digital marketing expertise, customer experience insights, and data analysis. You’ll work closely with cross-functional teams to make sure journeys deliver business results and exceptional user experiences.

What you will be doing:

  • Design and optimise customer journeys from awareness to purchase and retention, using a reverse funnel approach.

  • Create journey maps and ensure they align with business and user needs.

  • Formulate hypotheses, set up and analyse A/B tests, and apply CRO techniques to improve performance.

  • Leverage expertise in SEO, SEA, content marketing, email marketing, and analytics to improve digital journeys.

  • Set up, monitor, and report on key performance indicators using analytics and reporting tools.

  • Collaborate with UX/UI teams, IT, and business stakeholders to ensure alignment and delivery.

  • Manage digital budgets, backlogs, and priorities effectively.

  • Report progress and insights in forums such as the tribe cockpit and other stakeholder sessions.

What you bring:

  • Solid experience in digital marketing, eCommerce, or digital campaign management.

  • Excellent communication, collaboration, and stakeholder management skills.

  • Strong analytical mindset and data-driven approach to problem-solving.

  • Must-have skills: digital journey mapping, Adobe Analytics (or Google Analytics), SEO, SEA, CRO (including A/B testing), eCommerce expertise, project management, and performance reporting tools (e.g., Looker Studio).

  • Nice to have: knowledge of the telecom sector, proficiency in Dutch.

The offer:

  • Contractor collaboration with possibility of extensions.

  • Digital recruitment process and onboarding to the company.

  • Work for a leading telecom company at national level and have a direct impact in its digital transformation strategy!

  • Be part of a dynamic, ambitious, and skilled team driving customer-centric innovation.

  • Hybrid work model – with flexibility for homeworking and on-site collaboration.

Why become an Ariad Consultant?

  • You’re joining an impressive network of +100 digital consultants and the Ariad staff, all dedicated to helping and supporting each other to succeed, and drive innovation.

  • You will never be a number: we match you with projects that suit your skills and ambitions.

  • Personalised follow-up & honest feedback guided by our Digital Talent Managers.

  • Gain a rich community of other digital professionals at quarterly events and meetups.

  • Join our annual Workcation event in sunny Southern Spain.

  • Ongoing opportunities to learn and grow professionally including personal and professional development and guidance.

  • Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oreal, Decathlon and many others!

If you are excited about the opportunity to grow your career and make a difference, we encourage you to apply for this amazing job. Don’t miss out on the chance to join a top-notch team and be a part of something special. Get started by sending your CV!

Apply now

Join a top-notch team and be a part of something special

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At Ariad, we believe that building teams that represent a variety of backgrounds, perspectives, and skills is critical to our success and the success of our clients. We consider candidates based on hard and soft skills, experience and business needs. *Excited about this role, but your experience and skills don’t align perfectly? Apply anyway! You may be just the right fit for this or other roles.

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