CRM Marketing Automation Consultant

The opportunity

This is an open application for a CRM Marketing Automation Consultant. As an Ariad consultant, you will join Ariad’s payroll and may contribute to future client assignments. You will help leading organisations create effective customer journeys, automation strategies and CRM campaigns. You will bring marketing automation expertise to client teams, translating customer data and technology into engaging experiences while developing your career as an Ariad consultant.

Digital marketing and customer relationship management are evolving rapidly as organisations use automation, customer data and personalisation to improve engagement across the customer lifecycle. Marketing teams increasingly connect CRM, e-commerce, sales and service activity through integrated platforms, creating demand for professionals who can combine technical platform expertise with analytical insight and practical campaign delivery.

What you'll do

• Lead marketing automation strategy alongside experienced teammates.

• Implement database segmentations, automated workflows, customer journeys and campaigns for marketing, sales, service and loyalty.

• Use platforms such as HubSpot, Selligent or Salesforce to optimise engagement strategies.

• Re-engage stalled leads through personalised campaigns.

• Build CRM campaign reports, interpret insights and suggest improvements.

What you bring

• At least three years’ experience in similar CRM or marketing automation roles.

• Hands-on expertise with HubSpot, Selligent or comparable platforms.

• Experience creating automated workflows and customer engagement strategies.

• Ability to work confidently in large organisations and engage with C-level stakeholders.

• Fluent Dutch and English communication skills, with an analytical and problem-solving approach.

• Useful, but not essential: French language skills.

The offer

• Permanent, full-time employment with Ariad, working within client teams.

• Opportunities to contribute across national and international markets through Ariad’s client network.

Why Ariad?

Ariad is a digital consultancy and staffing partner helping leading organisations build the teams and capabilities they need today and for what comes next. We work with brands such as Samsung, BNP Paribas Fortis, ING, AXA, Luminus and Orange, across banking, insurance, utilities, retail and beyond. Our expertise spans digital products and customer experience, marketing and e-commerce, CRM and customer data, and the technology that supports digital transformation.

For you, that means a partner who understands your field and looks beyond your job title to see how your expertise, experience and ambitions fit the teams we help build.

You join Ariad as an employee, contributing within client teams and joining a community of more than 150 consultants. Your client work helps you apply your skills and build experience, while quarterly events and meetups connect you with other professionals. Throughout your assignment, your Digital Talent Manager provides personalised follow-up, honest feedback and development guidance, giving you someone to discuss how the work is going and where you would like to develop further.

How to apply

Interested? Apply with your CV so we can talk about your expertise, your ambitions and joining Ariad.