Content Specialist

About Ariad:  

We’re the digital consultancy & staffing firm that leading A-brands in Europe count on to make digital transitions happen. We partner exclusively with brands like Samsung, Carrefour, ING, Orange and MediaMarkt. We bring together Europe’s finest talent and develop successful teams that create digital customer experiences that people want, love and talk about. Ariad consultants are specialized in digital marketing, e-commerce, digital communication, digital analytics, marketing automation, digital product design and digital transformation.

About our role: 

Our client, an international market leader in consumer electronics is looking for a Digital Content Specialist.

You’ll be part of the in-house Studio Team. You create content that doesn’t just look or sound good, it performs. From long-form articles to sharp micro-copy, from campaigns to activations, your work directly influences brand perception, customer engagement, and conversions across the Benelux market. 

What will you be doing: 

• The role can be split up in three main responsabilities: Content Management, Project Management and Stakeholder Management.
• You’ll be responsible for creating high-quality, persuasive copy across a wide range of channels and formats, always aligned with brand guidelines. Examples: Articles, emails, landing pages, web banners, social content, internal communication.
• Understand the different properties of various channels, but you can also ensure that everything fits together within a campaign, regardless of the different look & feel and strategies of the platforms. 
• Beyond writing, you actively contribute to creative projects, campaigns, and activations. You enjoy brainstorming ideas and turning them into concrete concepts that strengthen the content ecosystem.
• Stay on top of the latest content formats and developments within social media, CRM and web pages. 
• Keep the always-on content strategy in mind. It all starts with the message, and you help shape how that message comes to life across channels and throughout the year.

What you bring:

• You bring 3+ years of relevant experience in content, copywriting, or digital marketing.
• You have the ability to switch effortlessly between formats (social, email, long-form, video scripts, micro-copy).
• You’re a content professional who blends strong writing skills with digital marketing know-how,and knows how to work smartly with AI tools without losing the human touch.
• Copywriting: 
• Strong persuasive writing skills and understanding of consumer psychology
• A clear sense of rhythm, tone, and brand voice
• Storytelling abilities that build emotion, trust, and engagement
• Exceptional attention to detail in editing and proofreading

• You have a solid SEO knowledge to improve organic visibility and use insights and analytics to optimize content and campaigns.
• You understand how to adapt copy tone, length, and structure per platform, audience, and funnel stage, from awareness to conversion.
• You have good communication skills in Dutch and English and are able to interact with internal and external stakeholders. French is a plus.
• You have experience working with tools like Figma, Adobe Suite, Trello, Jira, and AI copy tools.

The offer:

• A creative role with real impact at one of the world’s most loved tech brands.
• A collaborative in-house studio environment.
• A broad scope: from brand storytelling to performance-driven content.
• Space to bring your ideas, creativity, and strategic thinking to the table.
• Exposure to large-scale campaigns, product launches, and innovation-driven projects.
• Work from the office in Amsterdam and from home (hybrid)

Why become an Ariad Consultant?

• You’re joining an impressive network of +100 digital consultants and the Ariad staff, all dedicated to helping and supporting each other to succeed, and drive innovation.
• You will never be a number: we match you with projects that suit your skills and ambitions.
• Personalised follow-up & honest feedback guided by our Digital Talent Managers.
• Gain a rich community of other digital professionals at quarterly events and meetups. Join our annual Workcation event in sunny Southern Spain.
• Ongoing opportunities to learn and grow professionally including personal and professional development and guidance.
• Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oreal, Decathlon and many others!