SEA Specialist

  • Brussels
  • Marketing Digital
  • Permanent

Ready for a new challenge? Our clients are the leading brands in Europe, and they’re looking for a variety of digital talent for their teams. We’ll help you reach the next level with a job perfectly suited for your unique skills and aspirations.

About Ariad:

  • We’re the digital consultancy & staffing firm leading A-brands in Europe, like Samsung, Carrefour, ING, Orange and MediaMarkt count on to make digital transitions happen.

  • We bring together Europe’s finest talent and develop successful teams that create digital customer experiences that people want, love and talk about.

About our role:

Our client, one of the biggest retailers in Belgium, is looking for a talented and passionate individual to join their team as an Paid Media specialist. In this role, you will be responsible for maximizing online conversions and Ecommerce revenue.

In this role, you will have the opportunity to work with a vibrant and diverse team, and make a real impact on developing, operationalizing and optimizing the Paid Search strategy in the Belgian market. If you are excited about using your skills to drive the acquisition of new customers and activating existing customers, we encourage you to apply for this exciting opportunity!

What you will be doing:

  • Your main responsibility will be manage the Google Ads account, including linked accounts, and the associated budgets.

  • You will develop, operationalize and optimize the Paid Search strategy in a full funnel approach, with the goal of optimally positioning our client’s brand to acquire new customers and activate existing customers.

  • Maximize the ROI of different accounts and campaigns.

  • Monitor and decide on the SEA budgets allocated to the different accounts and campaigns, determine the best approach for Paid Search and bidding strategies, advise the Head of Media on investment opportunities for Paid Media - taking into account the context, market, consumer behavior and competition.

  • Translating the overall business plan into an executable Paid Search plan. Set targets for Search with the Head of Media and stakeholders. Execute and optimize campaigns, report on KPIs.

  • Based on Search insights, challenge the Ecommerce and Marketing teams on landing page content and upstream strategies, in order to best respond to consumer search queries to optimize return on investment of digital channels.

  • Oversee the performance of SEA campaigns. Analyze the data and prepare clear, relevant and detailed reports. Provide management and stakeholders with insights on results, share recommendations and enable continuous improvement and drive omnichannel thinking.

What you bring:

  • Ambition to further develop your career in Paid Search.

  • 2 years of solid experience in a similar role.

  • Past experience at a media agency with expertise in media buying is a big plus.

  • You’re at your best when you’re in a dynamic and fast paced environment.

  • Working experience with tools such as Google Ads and Google Analytics is key.

  • Strong communication skills (written and oral) in Dutch, French and English.

The offer:

  • Full-time employment.

  • Digital recruitment process and onboarding to the company.

  • Work for a well-known retail company at national level and have an impact in its market!

  • You will have the opportunity to work with a dynamic team, and be a key player in acquiring new customers and activate existing ones.

Why Ariad?

  • You will never be a number: we match you with projects that suit your skills and ambitions.

  • Personalized follow-up & honest feedback guided by our Digital Talent Managers.

  • Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oreal, Carrefour, Decathlon and many others!

If you are excited about the opportunity to grow your career and make a difference, we encourage you to apply for this amazing job. Don't miss out on the chance to join a top-notch team and be a part of something special. Get started by sending your CV!

We’d love to meet you. We have a variety of opportunities that could be the perfect next step in your career, and we’re adding to this list every day. Join us to find your fit, and be a guide through the maze of digital change.