Strategic Marketeer Channel & Pricing
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Our clients are the leading brands in Europe, and they’re looking for a variety of digital talent for their teams. We’ll help you reach the next level with a job perfectly suited for your unique skills and aspirations.
About Ariad
- We’re the digital consultancy & staffing firm leading A-brands in Europe, like Samsung, Carrefour, ING, Orange and MediaMarkt count on to make digital transitions happen.
- We bring together Europe’s finest talent and develop successful teams that create digital customer experiences that people want, love and talk about.
About our role
Our client is a key player in the educational industry, committed to driving innovation in learning solutions. They are seeking a talented Strategic Marketeer Channel & Pricing to shape and optimize their commercial strategies. In this role, you will contribute to the company's growth by designing data-driven channel and pricing strategies that align with customer needs and market insights.
You will collaborate closely with internal and external stakeholders to maximize revenue and profitability. If you are an analytical and strategic thinker eager to make a significant impact, this opportunity is for you!
What you will be doing
- Develop a robust channel strategy to drive online sales through e-commerce.
- Evaluate and optimize the focus on indirect sales channels, integrating these insights into the commercial plan.
- Refine the pricing structure and positioning of blended solutions, clearly defining the value of digital versus folio-based components.
- Explore innovative business models, including subscription-based pricing per student.
- Develop business cases and strategic business plans to support new commercial initiatives.
- Collaborate with internal teams, including Marketing, Sales, and Business Unit Managers, to implement and refine strategic initiatives.
- Draft strategic documents on pricing and discount models tailored to the educational market.
What you bring
- A master’s degree in Marketing, Business Administration, Applied Economics, or equivalent experience.
- 5+ years of experience in strategic marketing, particularly in channel and pricing strategy, ideally within a B2B environment.
- Strong expertise in pricing strategy, channel management, and market analysis.
- Experience in developing business cases and strategic business plans is an advantage.
- Excellent analytical skills and the ability to translate data insights into strategic recommendations.
- A strategic mindset combined with a hands-on approach.
- Strong communication skills with the ability to collaborate across multiple stakeholders.
- Proficiency in Dutch (C1), English (B2), and French (B1).
The offer
- Full-time employment.
- Digital recruitment process and onboarding to the company.
- Work for a well-known company in the educational industry with a national and international impact.
- Be part of a dynamic, ambitious, and collaborative team, driving innovation in education.
- Flexible working arrangements, including the option to work from home.
- A competitive salary package with attractive benefits, including a company car.
Why Ariad?
- You will never be a number: we match you with projects that suit your skills and ambitions.
- Personalized follow-up & honest feedback guided by our Digital Talent Managers.
- Access to leading A-brands in Europe such as Samsung, ING Bank, Carrefour, L'Oreal, Decathlon and many others!
If you are excited about the opportunity to grow your career and make a difference, we encourage you to apply for this amazing job. Don't miss out on the chance to join a top-notch team and be a part of something special. Get started by sending your CV!