North Holland

Marketing Data Analyst

  • North Holland
  • Data & Analytics
  • Permanent

For one of our top clients – a major international player in the consumer electronics sector – we are looking for a Marketing Data Analyst.

Key responsibilities:

  • You are responsible for setting up the marketing and campaign KPIs and report on these.

  • You conduct analyses on web data (Adobe Analytics and Google Analytics) and report your comprehensive and actionable insights, proactively recommending changes in business behaviour.

  • You keep the overview of connections between web, social, CRM, influencer and e-commerce data.

  • You ensure comprehensive data visualization and storytelling for the marketing and e-commerce strategy development.

Does this sound like you?

  • You have at least one year of professional experience in Web Analytics and relevant tools (Adobe Analytics, Google Analytics).

  • You have knowledge of tag management tools such as Adobe Launch and Google Tag Manager.

  • You have knowledge of data visualization tools such as Google Data Studio, Microsoft Power BI, Looker or Tableau.

  • Knowledge of the following tools is a plus, but not a must: Facebook Business Manager, Google Ads, Adobe Audience Manager, Adobe Experience Platform, SQL, Python etc.

  • You have excellent communication, presentation, networking and organizational skills.

  • You are very fluent in English. Knowledge of Dutch is a plus.

What’s in it for you?

  • The chance to work for an innovative, multicultural team within an established, well-known international player.

  • The possibility to work with enormous datasets and have a very big reach and power with your data efforts.

  • Lots of possibilities for self-development through knowledge sharing and trainings, together with the chance to grow within the organization (both horizontally and vertically).

  • An attractive salary package with interesting fringe benefits.